Here, we were told all about the website, how that if we upload a short video, advert, or film we can get professional feedback from one of the team members. MoFilm also do lots of video contests so its worth to defiantly keep an eye out.
We were told to then get into groups of 5, and produce an advert for the Hindustand Times newspaper in India, and in doing this, if we wanted to, we can upload our finished piece onto the MoFilm website to be in line of winning a grand prize of a trip to Kathmandu in Nepal. We had to download the brief from the Mofilm website and get to work, they wanted this ideally finished around 4pm, today.
Hindustan Times believe that it is time to stop doing things the way we have been, that its time to pause, think and change. the brand wanted us to make 15 - 25 seconds worth of video encouraging young people to sit back and take notice, then using the visual of getting a gentle 'whack' on the head with the Hindustan Times newspaper.
I found this a rather challenging aspect to the day, but i personally love the buzz and as i have done many production work, filming and some editing before, i couldn't wait to get started.
My group decided upon using the idea of 'wasting food' as the advert. we used this idea as many young people (not just students) waste a hell of a lot of food, everyday without realising, so we wanted to raise this issue....
We began filming at 12:30pm and had all of our shots by 2pm. As we had to use what we had around us, we decided to go to the canteen, buy a sandwich and have someone take a bite out of it, make a face meaning they don't like it, throw it away only just opened and hardly eat, then another person see this, shake their head in disgust at the person wasting food then whack that person over the head with the news paper.
When it came to the edit, luckily myself and another team mate are already trained on Final Cut Pro to an extent so we managed to have a finished product by 4 pm.
I found today slightly challenging, but once we stuck as closely as we could to the schedule everything ran so much more smoother than having nothing set in place.
I found this a rather challenging aspect to the day, but i personally love the buzz and as i have done many production work, filming and some editing before, i couldn't wait to get started.
My group decided upon using the idea of 'wasting food' as the advert. we used this idea as many young people (not just students) waste a hell of a lot of food, everyday without realising, so we wanted to raise this issue....
We began filming at 12:30pm and had all of our shots by 2pm. As we had to use what we had around us, we decided to go to the canteen, buy a sandwich and have someone take a bite out of it, make a face meaning they don't like it, throw it away only just opened and hardly eat, then another person see this, shake their head in disgust at the person wasting food then whack that person over the head with the news paper.
I found today slightly challenging, but once we stuck as closely as we could to the schedule everything ran so much more smoother than having nothing set in place.
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