I am in a group with my peers Stevie Lennon and Elicia Powell and as I have stated previously in my blog, we are answering the question that the independent production company 'Nine lives Media' have set us. Im so glad that I got this question because I find multi platform experiences within television very interesting and hence would love to make a case study on it.
My group began by writing out a questionnaire that we wanted to be quite broad and so asked open ended questions and 'yes/no' answers. The reason for this is because I have decided to, once this questionnaire is complete and we have analysed our data, make an online survey and use the social networking site Facebook to distribute it. In this survey I will ask much more personal questions where the public must answer more in depth, also using answers to circle such as strongly agree/strongly disagree. We wanted to do some quantative research so I feel this is a good way to start and in this way, we are using a platform ourselves. We are going to post this survey out to all Facebook users instead of a select few like the questionnaire. Watch out for updates on my findings from this one!
Thirdly as I am wanting more in depth quantative research methods, the team members and I have decided to take it upon ourselves to observe a person rather then interview.
After researching online, we have decided our main top three most successful multi platform television shows are:
- The X Factor
- Hollyoaks
- The Million Pound Drop
As a group, and with there being three of us so one to a television show, we have decided to research one each and perhaps watch a show ourselves whilst using its platform experiences. Mine is Hollyoaks, and as I am not a fan of the show and never watch it (therefore I don't want to be bias) I have asked my house mate Tasha Forrester if I could observe her whilst she engages with the show and its multi platform experiences. The reason I've asked her is because she is major fan of the show therefore she knows exactly what is going on, thus meaning I can really concentrate on what she does and how she reacts rather than trying to watch the show myself.
Once I have analysed what platforms she uses ect, I will then make a short Vlog about it using my webcam and the experiences she had, even experiences I had. I feel in creating a Vlog, I am again using another form of media interaction rather than just analysing data and doing nothing with it. This way, I could even upload my Vlog along with my other team mates to Youtube, and see what response it could get. I can then look back on it when ever I like.
Fourthly, and finally for this week, we have decided to create a focus group with around ten people, but instead of just firing out questions and looking for answers from everyone, we are going to create activities for them to do. The reason is because in focus groups people tend to just bounce answers off each other and so you end up with the same answers, where as in the group engaging with activities, you can study with they do and therefore get a better and more in depth research case and answers.
So theres a whole lot of qualitative and quantative research going on for me right now, which is great! Keep coming back here to keep up to date with where I am and how I'm getting on!
Bye for now!
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